The Consistency Corner: Strategic Social Media for Marketing to Moms

Strategic Social Media

The Consistency Corner

The Consistency Corner will show you, a founder dedicated to serving moms, how to use Strategic Social Media Marketing to Market to Moms and increase your Authority as a Mom-Focused Brand.

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What Is a Launch, Really? Rethinking Campaigns for Sustainable Growth

podcast

If you have scrolled through your feed this summer and felt a wave of launch FOMO, you are not imagining it. Launch strategy is everywhere right now, and most of what you are hearing was not buil...

How to Batch Content Without Burning Yourself Out

podcast

I spent eight hours making 72 pieces of content in one weekend. That's the number people remember when I tell this story about content batching for founders, but it's not the whole story. So to...

How to Plan Your Marketing Year Around Your Real Capacity

podcast

It's August, and if you're anything like most of the founders I talk to, you're already telling yourself you missed the window for marketing capacity planning this year. You didn't. I planned my ...

A Founder's Honest Summer Debrief: Capacity, AI FOMO, and Ad Spend Numbers

podcast

This was the summer I wrote a 118 page strategy document for my own business. It was also the summer I lost the fight about getting out the door to camp on time more mornings than I want to admit...

Why Your Marketing Feels Inconsistent (And It Has Nothing to Do With Discipline)

podcast

If your marketing feels inconsistent, I want you to hear this before anything else. It is probably not a discipline problem. I talk to founders about this all the time, and the story is almost al...

When to Hire Marketing Help (And What to Do First)

podcast

If you have ever looked at your Q4 plan and thought there is no way I can do all this, you are not alone. Figuring out when to hire marketing help usually starts right there, staring at a page fu...

How to Plan Your Q4 Marketing While It's Still Summer

podcast

It's July, it's hot, and your kid has popsicle drips down to the elbow. The last thing you want to think about is Q4 marketing. But here is the thing about a slower summer afternoon: it is ex...

The Mental Load of Marketing for Mom Founders (And How to Finally Put It Down)

podcast

The mental load of marketing is invisible. Nobody sees the thinking you do before a single post goes up, before a newsletter gets sent, before a podcast episode gets recorded. But you feel it...

How to Do a Mid-Year Marketing Reset (Without Starting Over)

podcast

We’re halfway through 2026 and if you just looked up from your work and realized you haven’t touched your marketing plan since January... you’re not behind. You’re exactly where a mid-year market...

How to Do a Mid-Year Marketing Reset (Without Starting Over)

podcast

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Strategic Social Media