Your Ultimate Guide to Leveraging LinkedIn
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Your Ultimate Guide to Leveraging LinkedIn - Episode 170

Welcome back! Today's Strategic Shift episode of The Consistency Corner Podcast is all about Leveraging LinkedIn! If you've ever wondered how to effectively harness the power of LinkedIn for your business, this episode is for you! Not only am I taking you through my personal journey with the platform, but I'm giving you all of my best tips so you can crafting compelling content that resonates with YOUR audience. It's time to build and maintain a stellar presence for your brand with LinkedIn - let's get started!

Click play to listen to this episode in full:

It is absolutely okay to repurpose content from other platforms, onto LinkedIn. But as you're digging in and you're starting out, just remember, you're experimenting. You're experimenting to see what works for you. And you need to give those experimentations time.

In this episode, we discuss:

  • The key ways you can optimize your LinkedIn profile in order to get more eyes on your content.
  • The importance of developing a content strategy for LinkedIn that includes attracting, nurturing, and converting your audience.
  • How you can use hashtags strategically in your posts to increase visibility and reach.
  • The different kinds of posts to share if you're looking to build and maintain a consistent LinkedIn company page.
  • The importance of experimenting on LinkedIn in order to gather data and determine what resonates with your audience.

Hubspot Article to Get Started
Ruthie's LinkedIn Profile
Kendall's LinkedIn Profile 
- Britt's LinkedIn Profile

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