Unfiltered Friday 12/8/23: The Art of Thoughtful Client Gifting with Kristin Fisher - Episode 157

Welcome to another episode of Unfiltered Fridays! Today I'm sitting down with my friend, Kristin Fisher, and diving into the power of meaningful gifting in business. We're talking all about how intentional gifting can set your brand apart, creating a lasting impression on your clients, and how outsourcing gifting to experts aligned with your brand will save you time while ensuring a consistent representation. Spoiler Alert: It's not just about the gift itself—it's about creating a lasting impression!

Click play to listen to the episode in full...

What is going to make you stand out? Gifting at an ideal touch point, where it makes sense for you and your flow of whatever service or coaching package you're offering. Think about when a gift would be the most well received from the person that you're working with. I think that that's how you really can stand out.

Here's a peek into what we discussed:

• Gifting as a Personal Touch: Why gifting goes beyond products/services, creating a memorable experience for clients, fostering appreciation, and building loyalty.
• Understanding Client Perspective: How you can tailor the gifting experience to resonate with clients, ensuring it aligns with what makes them feel valued and appreciated
• Setting Your Brand Apart: How to use unique and meaningful gifting as a tool to stand out in a crowded market and enhance brand recognition.
• .Branding through Gifting: Why you should align gifts with brand values and client preferences, ensuring the gift reflects the brand's essence.

As a bonus, you can use code "CONSISTENCY" through the end of the year to get 10% off your holiday gifting at shopbocu.com